Accelerate Your E-Commerce Growth in under 45 Days.
Convert high-value, repeat customers without overspending.

By the end of our process, you'll receive a detailed customer persona showcasing your highest-value customer segment(s), a completed value proposition canvas, and ready-to-use copy for your website and ads.

The process time can vary depending on how long it takes to analyze your data, get your customers to respond to interview requests, and update your marketing based on the outcomes, but typically the entire process is 3-4 sessions over a few weeks.

You'll receive updates every week about the interviews and the insights we find along the way to keep you in the loop.

We can help you write your homepage and up to 3 product description pages/landing pages (i.e. 1 product with 3 versions or 3 products with 1 version each).

If you need help with About pages, Blog pages, additional Product pages, etc., we can assist with these as an add-on service or refer you to one of our pre-vetted marketing partners who offer these services.

In some cases yes, in other cases no. Conversion improvements look different for each business with many variables at play: growth strategy, pricing, volume of traffic, quality of traffic, strength of the market, different CTAs, etc.

(A lot of the time a better message means filtering out site visitors that don’t meet your best customer profile so your team is spending energy and their limited time chasing down, trying to get repeat purchases from, or responding to issues bad fit customers)

Because we have no control over these many variables, our only promise of improvement is on one thing:  Finding the best possible way to clearly explain your products to those like your most high-value customers.

Our goal is to figure out the best way to position you for your target audience — in some cases where the bulk of your target audience is using one specific competitor, we will help you craft messaging to speak to your key differences.

This project is mainly concerned with giving you the clearest and most compelling possible message based on the best fit customers of your market and product category, and it’s possible that other brands will be doing something similar to you in a race to win this market.

However, we would be leading you astray by suggesting you choose a less clear message purely to avoid sounding to another smaller competitor.

Projects are quoted based on the scope of services.

Some smaller brands may only require the essentials on data analysis to get them in front of more of their best-fit customers while larger brand with large amounts of assets may require more in-depth analysis to fully understand their unique situation.

If you’d like to move forward, grab a spot on our calendar. After we chat briefly, we’ll send over a lightweight contract and payment link. Once you sign and pay, we’ll send over additional Calendly link to book your introductory session to assess your current knowledge of your best customers and any additional information needed to ensure the project is successful.

We will not. We sign a NDA with all partners we onboard.

We’ll send you an intake questionnaire and ask you to provide an introductory video of your brand and product offerings along with sharing insights on your top selling products live in our initial workshop. Here's a link to the questionnaire just as a sample — please don't fill this out 😊

This is very common to see with brands coming to us for insights. We work with a number of marketing partners already as our services compliments theirs. That being said:

If you're happy with the results your marketing partner is getting, there's likely no need for our services.

If, however, you feel there's room to grow and you want to give yourself a competitive edge, we can include your marketing partner in our conversations or provide them with copy of your completed documents to integrate into their existing marketing efforts.

If you are completely unhappy with the results your marketing freelancer or agency has provided you, we can provide an introduction to one or more of our pre-vetted network of marketing partners.

Yes. We specifically work with lifestyle brands. Those focused on improving the lifestyle of their customers. This includes all lifestyle industries fashion, footwear, headwear, sporting goods, jewellery, skincare, hair care, home decor, and more.

Our team's combined experience with brands selling on Shopify is over 15 years with some team members having worked directly at Shopify with brands generating upward of $55,000,000 annually.

We recommend bringing 4-5 people (maximum) from your team, ideally those who deeply understand your product(s), customers, and marketing strategy. We also ask that anyone who attends commits to being present for all of the calls.